由台北市電腦公會主辦的「台北國際電玩展 Taipei Game Show」，自2003年起至今，已成為海內外數十萬玩家每年必到的亞洲遊戲盛會。2024年台北國際電玩展首度於南港展覽館1館使用雙層樓展區盛大舉行，而我們也在展內的獨立遊戲專區內設置了「獨立遊戲開發獎勵計畫」館，展示113年獨立遊戲開發獎勵暨產品化加值計畫的獲獎團隊作品。
在獨立遊戲區內有來自世界各地的獨立遊戲開發者，帶來各具創意的作品，而我們也很好奇開發者們的參展心得，因此寫信詢問並獲得同意分享出來：
Cranky Alien Games (義大利)
感謝您對我們攤位及Azura’s Crystals的讚美。真的非常感謝有這次分享經驗的機會，以下是我們針對問題的回答，以及對 Cranky Alien 及我們遊戲的簡要介紹。
#1 請問這次為什麼會想要來參加台北電玩展？是第一次參加嗎？這次參加的整體感覺如何，尤其是在獨立遊戲區這一區塊？
這是我們第一次參加台北遊電玩展，也是我們首次以參展商身分參與電玩展。我們參加的動機來自於對亞洲獨立遊戲的熱情，特別是在台灣。而擁有位於新加坡的發行商，更使得TGS 成為我們在加強地區存在感的理想場合。我們發現遊戲獨立專區是一個對開發者和玩家都非常友好的環境，這裡的氛圍令人鼓舞，且讓我們能夠獲得寶貴的反饋意見，以更精進我們的遊戲。
#2 在攤位上有做那些行銷？覺得效果好嗎？
- 互動與演示：我們設置了兩台筆記本電腦，讓玩家親自體驗Azura’s Crystals。這種直接的互動有效地激發了交流，讓人們能夠第一手體驗我們的核心遊戲玩法。
- 視覺吸引與品牌塑造：我們通過貼紙、徽章、磁鐵以及循環播放短影音，強調了我們的藝術風格和背景故事。這些視覺元素吸引了參觀者，並讓他們對遊戲留下了深刻的印象。
這些策略對於觀眾引起興趣起了重要作用，我們收到對遊戲的正面反饋。
Azura’s Crystals 遊戲LOGO
#3 未來會想參加其他展覽嗎，不管是國內或國外的？是否想要有與其他國家開發者交流的機會？
我們當然有興趣參加未來的活動，無論是在亞洲還是其他地區。除作為推廣策略的一部分，尤其我們的發行商位於新加坡，故相當關注深化與亞洲遊戲社群的聯繫。我們也非常重視與來自全球的開發者會面、互相交流見解，以及探索合作的可能性。如果您知道有任何即將舉行的活動或相關措施是可能與我們的目標相符的，我們非常樂意了解更多。
關於Azura’s Crystals
這是我們的最新項目，是一款動作冒險遊戲，玩家將探索一個充滿魔法水晶的幻想世界，遊戲融合了角色扮演元素、動態戰鬥、盟友召喚和沉浸式故事敘述。這款遊戲致力於同時吸引休閒玩家和尋求新挑戰的核心玩家。
Azura’s Crystals 遊戲畫面
關於 Cranky Alien Games
我在 2022 年作為獨立開發者創立了 Cranky Alien，發行商並在 2023 年的 TGS 上展示了我的第一款遊戲Swoon! Earth Escape。如今，我們的團隊擴展到八人，並持續與亞洲發行商合作，每年帶來獨特的遊戲體驗。我們的團隊結合了多樣的才能，涵蓋藝術設計和遊戲開發。
原文：
Thank you for reaching out and for your kind words about our booth and Azura’s Crystals. We truly appreciate the opportunity to share our experience. Below are our answers to your questions, along with a brief introduction to Cranky Alien and our game.
Motivation for Participating in Taipei Game Show & Overall Experience
This was our very first time attending Taipei Game Show and our first-ever game show as an exhibitor. We were motivated to participate because we love the passion and enthusiasm for indie gaming across Asia—especially in Taiwan. Having a publisher based in Singapore also made TGS a perfect venue for us to strengthen our presence in the region. We found Indie House to be a welcoming environment for both developers and players. The energy there was inspiring, and it allowed us to gather invaluable feedback to refine our game.
Marketing Strategies at Our Booth
Engagement & Demos: We set up two laptops to give players hands-on time with Azura’s Crystals. This direct engagement proved effective in sparking conversations and letting people experience our core gameplay firsthand.
Visual Appeal & Branding: We emphasized our art style and lore through stickers, pins, magnets, and a monitor playing short video loops. These visuals drew attendees in and left them with a memorable impression of the game.
These strategies contributed significantly to generating interest, and we received positive responses about the game.
Future Exhibitions & Global Connections
We are definitely interested in participating in future events, both in Asia and beyond. As part of our broader strategy—and with our publisher located in Singapore—our focus is on deepening connections within the Asian gaming community. We also value opportunities to meet developers from around the world, exchange insights, and explore collaborative possibilities. If there are any upcoming events or initiatives that you think might align with our goals, we’d be very happy to learn more.
Introduction to Cranky Alien & Azura’s Crystals
I started Cranky Alien as a solo developer in 2022. My publisher showcased my very first game, Swoon! Earth Escape, at TGS in 2023.
Today, we are a team of eight, and we continue collaborating with our Asian publisher to bring unique gaming experiences each year. Our team combines diverse talents—ranging from art design to gameplay development.
Azura’s Crystals is our latest project: an action-adventure game where players explore a fantasy world filled with magical crystals, RPG elements, dynamic combat, ally summoning, and immersive storytelling.
The game aims to appeal to both casual players and core gamers looking for a fresh challenge.
Thank you once again for considering us for your knowledge-sharing platform. We value this chance to contribute our insights and further connect with Taiwan’s indie game community. If you need any additional details or materials for the article, please feel free to let us know.
